The bright and refined design of RUTA is complemented by the iconic quality. These things are created with love and attention to every detail. For sewing, premium-class fabrics are used, and embroidery is made with threads of the German Gunold brand by hand as well as using Japanese technology. With RUTA clothes you can forget about the problem of choosing between style and comfort. An item created with love for style, beauty and tradition can become the beginning of a new tradition for its owner.
Since the presentation of the RUTA brand at Ukrainian Fashion Week in 2012, fashion shows of Lyudmila Bushinska’s collections have been an important part of Ukrainian Fashion Week. Famous Ukrainian and foreign personalities, TV presenters, artists and businesspersons are fans of comfortable and unique things created in the national ethno-style.
Embroidered shirt “Magical”, created by Lyudmila Bushinska, is included in the Ukrainian Book of Records – it is a unique detailed embroidery in white on white, which changes shade of color depending on the lighting.
At the Miss World 2011 competition, Ukraine was represented by Yaroslava Kuryacha in the RUTA clothes. The company has prepared everything for the contest, starting from the dress for an appearance in the national style to a dressing gown and sportswear. Ukrainian participant entered the top 15 most beautiful girls in the world. At the Miss Universe-2013 contest Olga Storozhenko demonstrated a dress created by Lyudmila Bushinska, decorated with embroidery based on traditional motifs and Svarovski crystals, which impressed the jury and the audience.
Miss Ukraine Universe 2014 Diana Garkusha entered the Miss Universe stage in the “Bride of War” dress, designed by RUTA specifically for the competition. The red and black dress and plakhta costume was decorated with traditional ornamental embroidery and red poppies. Diana Garkusha received the title of the second Vice-Miss, bringing Ukraine the third place in a prestigious competition.
Lyudmila Bushinskais the organizer of a song festival for children and youth with special needs. 5% of the RUTA sales amount is used to organize the event. The All-Ukrainian Festival “Golden Bird” quickly became international. The event continues to focus society’s attention on the problems of children and youth with special needs, helping them to integrate more effectively into society.